Name: Danna Storey
Age: 26
Occupation: Website Content Co-ordinator
Site: www.youlookfiiine.com
Location: Halifax, Nova Scotia
When and why did you start your site?
I started my website back in November 2010. I was feeling bored of my little city and wanted to remind myself and others about how cool it really is. I really wanted to involve myself with and get to know the people, the streets and the goings on in Halifax. For a small city, Halifax is jam packed with culture, fashion and really cool, awesome people.
How would you describe your site?
Youlookfiiine is a place where people come to get quirky fashion advice, positive outlooks on personal style and outfit inspiration.
Where do you get your inspiration?
I get my inspiration from my friends, other blogs and the city I live in!
Who are your style/beauty icons?
I love Olivia Palermo, I love any woman who dresses in a casual but put together kind of way. I actually really admire the way Ellen Degeneres dresses - she couldn't look anymore stylish. I love wearing masculine pieces in a feminine way and I think she pulls that off effortlessly.
Describe your personal style.
I like classic. And unfortunately for my bank account, I like quality. An oversized button up with a pair of dark skinnies is my go-to. Since my style is so casual I really like to dress things up with costume jewelry and hair accessories. My mom really helps in this department. I often visit home to find a little pile of costume jewels and hair pins! Oh, one last thing, cocktail rings.
What was the best style/beauty advice you were given?
To dress for your shape and to not over do it. Red lips? Tone down the eyes. Huge earrings? Maybe opt out of that big necklace. I think it's important to keep a balance and for your outfit to have a nice flow to it. My mom is also big on an honest opinion when shopping, so she really helped shape my wardrobe. No matter how much you like it, if it doesn't fit properly, leave it. Thanks, Mom.
Where are your favourite places to shop?
I love boutiques, I love second hand shopping however I don't feel I have as much luck as some of my friends do! I am a girl on a budget and I can usually find pieces I love at Old Navy (shocking...I know), H&M (not so shocking) and The Gap. Gotta love the classic pieces, right?
What are your favourite trends for this season?
I'm loving the bowed blouses and oversized button ups. For hair I like to do a side fishtail or regular braid that seems to be all over the place right now.
Style/Beauty Pet Peeve?
I'm really not into cropped tights. I think it cuts off the leg and creates shortness where we want to see a nice, long line! Let's ditch this trend, ladies!
What are your five essential items that you think every woman should own?
A great pair of sunglasses, a pair of perfectly fitted jeans, a neutral colored cardigan that goes with everything, a Marc Jacobs bag (I have the Natasha Q and it just doesn't get ANY better) and tinted moisturizer. Oh, and a nice all-occasions dress. That's six....
Where do you see yourself and your site in five years?
I hope to still be inspiring fashion in a small city with a positive attitude and outlook. I'd like youlookfiiine to help me with a career in online writing and web design.
All images courtesy of You Look Fiiine.
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