Style Profile: The Skinny Blonde Girl

Name: Katelyn Zborowski

Age: 22

Occupation: Social Media Strategist

Site: http://www.theskinnyblondegirl.com

Location: Ottawa, ON

When and why did you start your site? 

I started my site in January 2012 with goals no greater than feeding my craving for my own writing space. I had always been obsessed with reading blogs (llymlrs.com in particular), so my site started slowly growing into a style and beauty blog.

How would you describe your site? 

I would describe my site as a place to find out about products and labels you might not have heard of, and a place to go to learn more about things you have heard of but want to learn about before buying for your own. I write about things I have, try, and want from all different price points. The brands I feature range from Canadian and American to English and Australian. I love a good mix. 

Where do you get your inspiration?

I try not to look to other blogs when deciding what I want to share next or where my site should be. Seeking inspiration in that way can really be a negative process. I look to style icons I admire, magazines, and out on the street. Even people watching during my drive home from work can leave me with five new post ideas. 

Who are your style/beauty icons?

I've been in love with the Olsen twins since I was a little girl. Mary-Kate and Ashley have such different styles, but I'm really drawn to both. I'm also a fan of Nicole Richie and Cara Delevingne. I want Cara's eyebrows and hair!

Describe your personal style.

 It changes day-to-day. I think my style is much more London, UK than Canadian. I love jumping on hot new things like exaggerated hems, asymmetrical styles, and strange prints. I suppose I "cover up" a lot more than other girls I know. I don't think looking good means flashing all you've got. I prefer to wear as many clothes, and as many layers, as possible!

What was the best style/beauty advice you were given?

The best beauty advice I've been given is to stop tanning and colour in my eyebrows. I used to tan way too much (disgusting, I know!) and am learning to love my pale, pale skin. I'm also naturally blonde with extremely light eyebrows, so I love colouring them in a little bit to add a bit more to my face. As far as style advice goes? Never wear kitten heels. I think that one's self explanatory! 

Where are your favourite places to shop?

I'm really into inlovewithfashion.com (LOVE is a Topshop brand), Topshop, ASOS, and Zara. You'll also find me browsing The Bay quite often. They've done a fantastic job re-inventing their fashion and shoe departments. Oh, and Banjo & Matilda for comfy, casual cashmere pieces.

What are your favourite trends for this season?

 Oxblood, sparkle, and dark nails. 

Style/Beauty Pet Peeve?

There are way too many to list! I hate when girls use foundation too dark for their skin, when anyone wears UGGs, and fake Coach bags. You can get gorgeous bags at Aldo for less than $50... the (fake) brand name shouldn't matter. 

What do you never leave home without?

My iPhone, Burt's Bees chapstick, dental floss, and my wedding rings.

What are your five essential items that you think every woman should own?

1. Good shampoo and conditioner 

2. Styling wand/curl stick

3. Perfectly fitting black pumps (I love my black suede Drought pumps from Nine West)

4. Clothing Steamer (trust me, never having to use an iron again will change your life)

5. Red lipstick

Where do you see yourself and your site in five years?

I don't know if I'll still be writing on my site in five years, to be completely honest. I hope I still am, and know I'll be present in the online world in some capacity, but have ambitious career goals at the same time. I'm hoping to be living in LA or Toronto, working in strategic communications, and to be happy.

Find Katelyn online at:

Blog: http://www.theskinnyblondegirl.com
Twitter: http://www.twitter.com/theskinnyblonde
Pinterest: http://www.pinterest.com/theskinnyblonde/
Facebook: http://www.facebook.com/theskinnyblondegirlblog

Happy Friday!

All images courtesy of The Skinny Blonde Girl.

Let's Connect:
BLOGLOVIN | CHICTOPIA | FACEBOOK | PINTEREST | TWITTER